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Reader PsychologyIntermediate

Mystery and Curiosity

Open questions in the reader's mind are story fuel.

Principle

A reader holds a story in their hands as long as a question is unanswered.

Takeaways

  • Plant questions early and visibly.
  • Answer some quickly to teach the reader the questions matter.
  • An unanswered question that the reader has stopped tracking is wasted.

Overview

Curiosity — a felt gap between what the reader knows and wants to know — is one of the most reliable engines of engagement. Strong narratives layer questions of different sizes, each with their own answer-cadence.

Examples

  • A small question per chapter, a medium question per arc, a large question per book.
  • A first paragraph that produces a question the rest of the book answers.
  • A reveal that creates a larger question than it answers.

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